David Shane PR

David Shane PR, a seasoned public relations strategist based in Los Angeles, California, has developed a notable career in the media and entertainment industries over the past two decades. Renowned for his deep understanding of strategic communications, issues management, and corporate positioning, David has become a respected figure in the field.

Philadelphia Roots and Education

David hails from Philadelphia, Pennsylvania, where he was nurtured in an environment that valued hard work and education. He pursued his higher education at the University of Pennsylvania, earning a Bachelor of Arts in Communications. This educational background equipped him with essential theories and practices in communication that would later form the backbone of his career.

Early Career in Public Relations

Shane's career in public relations took off in the early 1990s when he joined the Political Unit at CBS News in Washington, D.C., as a researcher. He later returned to Philadelphia to work as an Assignment Editor and Field Producer for CBS, where he fine-tuned his skills in media management and production.

Career Advancement at Comcast

In 1999, David made a strategic career move to Comcast in Philadelphia. He was initially hired as the Director of Communications, where he spearheaded the development of a corporate communications strategy that would later be adopted across the organization. His successful implementation of these strategies led to his promotion to Vice President of Communications and Original Programming in 2001. He oversees $8 billion in annual revenue and a workforce of 18,000.

Role at ICM Partners

The next chapter of Shane's career unfolded in 2005 when he joined ICM Partners as the Senior Vice President of Corporate Communications. At ICM, he was responsible for overseeing global media relations, government affairs, events, and advertising initiatives. His role also involved enhancing the agency's philanthropic activities and maintaining close cooperation with the office of the Chairman and CEO.

Transition to Hewlett-Packard

David Shane PR expanded his professional horizons in 2008 by joining Hewlett-Packard (HP) as Vice President of Global Corporate External Communications. In this role, he managed HP's external communications, focusing mainly on mergers and acquisitions communications for transactions totaling nearly $20 billion, digital strategy, and government affairs communications.

Executive Leadership at Relativity Media

In 2012, David assumed a significant leadership role at Relativity Media as the Executive Vice President and Chief Communications Officer. Here, he directed corporate communications across various divisions, including theatrical, television, sports, music, and branded entertainment, and was also responsible for corporate responsibility and event planning.

Establishing Resolution Communications

Drawing on his wealth of experience, Shane founded Resolution Communications in 2017, taking the helm as President and CEO. His firm specializes in providing strategic public relations services, focusing on corporate positioning and issues management for leading companies in the media and entertainment sectors.

Contributions to Education

Beyond his consultancy, David is passionate about education and serves as a guest lecturer at New York University. Here, he imparts his extensive knowledge to students pursuing careers in media and public relations, preparing them for the challenges of the industry.

Personal Life and Interests

David Shane PR is an avid tennis player, which allows him a physical and mental break from his demanding career. He keeps up with the latest trends in the media and entertainment industry, ensuring his strategies remain cutting-edge. In his time, he values moments spent with his family and friends. He is an active member of the public relations community, where he provides mentorship and leads various initiatives.