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Blog posts December 2024

The rise of streaming services has fundamentally altered the entertainment industry, especially in Los Angeles, the epicenter of global film and television production. Over the past decade, companies like Netflix, Hulu, Amazon Prime Video, and newer entrants like Disney+ and Apple TV+ have disrup...

Read more

The television industry in Los Angeles has long been a hub of creativity and innovation, shaping the global entertainment landscape for decades. However, the rise of streaming platforms, changing viewer habits, and technological advancements have created a new era of challenges and opportunities....

Read more

Los Angeles, the world's entertainment capital, is never short of exciting events. From world-class concerts and film festivals to cultural celebrations and cutting-edge art exhibitions, LA offers something for everyone. Whether you're a long-time Angeleno or planning a visit, here are some of th...

Read more

Los Angeles is more than just a city—it's the beating heart of the global entertainment industry. From actors and directors to writers and producers, the city hosts an intricate web of creative professionals who rely on one key pillar for success: talent agencies. These agencies, such as the Crea...

Read more

4 blog posts

David Shane PR

Public Relations(PR) Professional and Strategist

David Shane PR, a seasoned public relations strategist based in Los Angeles, California, has developed a notable career in the media and entertainment industries over the past two decades. Renowned for his deep understanding of strategic communications, issues management, and corporate positioning, David has become a respected figure in the field.

Philadelphia Roots and Education


David hails from Philadelphia, Pennsylvania, where he was nurtured in an environment that valued hard work and education. He pursued his higher education at the University of Pennsylvania, earning a Bachelor of Arts in Communications. This educational background equipped him with essential theories and practices in communication that would later form the backbone of his career.

Early Career in Public Relations


Shane's career in public relations took off in the early 1990s when he joined the Political Unit at CBS News in Washington, D.C., as a researcher. He later returned to Philadelphia to work as an Assignment Editor and Field Producer for CBS, where he fine-tuned his skills in media management and production.

Career Advancement at Comcast


In 1999, David made a strategic career move to Comcast in Philadelphia. He was initially hired as the Director of Communications, where he spearheaded the development of a corporate communications strategy that would later be adopted across the organization. His successful implementation of these strategies led to his promotion to Vice President of Communications and Original Programming in 2001. He oversees $8 billion in annual revenue and a workforce of 18,000.

Role at ICM Partners


The next chapter of Shane's career unfolded in 2005 when he joined ICM Partners as the Senior Vice President of Corporate Communications. At ICM, he was responsible for overseeing global media relations, government affairs, events, and advertising initiatives. His role also involved enhancing the agency's philanthropic activities and maintaining close cooperation with the office of the Chairman and CEO.

Transition to Hewlett-Packard


David Shane PR expanded his professional horizons in 2008 by joining Hewlett-Packard (HP) as Vice President of Global Corporate External Communications. In this role, he managed HP's external communications, focusing mainly on mergers and acquisitions communications for transactions totaling nearly $20 billion, digital strategy, and government affairs communications.

Executive Leadership at Relativity Media


In 2012, David assumed a significant leadership role at Relativity Media as the Executive Vice President and Chief Communications Officer. Here, he directed corporate communications across various divisions, including theatrical, television, sports, music, and branded entertainment, and was also responsible for corporate responsibility and event planning.

Establishing Resolution Communications


Drawing on his wealth of experience, Shane founded Resolution Communications in 2017, taking the helm as President and CEO. His firm specializes in providing strategic public relations services, focusing on corporate positioning and issues management for leading companies in the media and entertainment sectors.

Contributions to Education


Beyond his consultancy, David is passionate about education and serves as a guest lecturer at New York University. Here, he imparts his extensive knowledge to students pursuing careers in media and public relations, preparing them for the challenges of the industry.

Personal Life and Interests


David Shane PR is an avid tennis player, which allows him a physical and mental break from his demanding career. He keeps up with the latest trends in the media and entertainment industry, ensuring his strategies remain cutting-edge. In his time, he values moments spent with his family and friends. He is an active member of the public relations community, where he provides mentorship and leads various initiatives.
 

Blog posts December 2024

The rise of streaming services has fundamentally altered the entertainment industry, especially in Los Angeles, the epicenter of global film and television production. Over the past decade, companies like Netflix, Hulu, Amazon Prime Video, and newer entrants like Disney+ and Apple TV+ have disrup...

Read more

The television industry in Los Angeles has long been a hub of creativity and innovation, shaping the global entertainment landscape for decades. However, the rise of streaming platforms, changing viewer habits, and technological advancements have created a new era of challenges and opportunities....

Read more

Los Angeles, the world's entertainment capital, is never short of exciting events. From world-class concerts and film festivals to cultural celebrations and cutting-edge art exhibitions, LA offers something for everyone. Whether you're a long-time Angeleno or planning a visit, here are some of th...

Read more

Los Angeles is more than just a city—it's the beating heart of the global entertainment industry. From actors and directors to writers and producers, the city hosts an intricate web of creative professionals who rely on one key pillar for success: talent agencies. These agencies, such as the Crea...

Read more

4 blog posts
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